Released client work / Motion Graphics
LG Chem
Environmental Health & Safety Overview
Released source record: Safety Overview MGV
Telly Bronze 2020Craft: Use of 2D Animation
- Client
- LG Chem
- Discipline
- Motion Graphics
Project artifact
Released work, shown in context
The performance need
What the work had to accomplish.
An animated overview anchoring LG Chem's environmental health and safety curriculum, using a consistent character set and visual style to set context for the formal training that follows.
Designed for
Employees entering a formal environmental health and safety curriculum.
02 / The design response
The craft followed the performance job.
- 01
Establish the purpose and stakes of the curriculum before formal instruction begins.
- 02
Use a consistent character and illustration system to make the full curriculum feel connected.
- 03
Create a visual reference point that later safety content can build upon.
Evidence boundary
Confidence includes knowing what the record supports.
The released record supports the animated overview, its curriculum role, and the 2020 Bronze Telly recognition. It does not document a safety-incident reduction.
Use the work as a reference
What should this example help your team decide?
Clara can connect the performance need behind this project to the right discovery questions instead of simply recommending a format.
Have a performance need worth making clear, usable, and memorable?
Bring us the business pressure, the audience, and the moment that needs to change. We'll help determine the right experience to build.