This term fits / Making change workContent Types
Motion Graphics
Definition
Animated visual content that combines graphic design, animation, and audio to explain concepts, processes, or data. In training contexts, motion graphics create engaging explainer videos that simplify complex information and capture learner attention through dynamic visual storytelling.
Where it fits in the SDI system
Turn a new process, system, role, or expectation into relevant practice, communication, job support, and evidence people can use in the work.
SDI practitioner lens
From definition to decision
Motion graphics can reveal sequence, causality, hierarchy, movement, and change in ways a static page cannot. Their strongest business role is making a complex idea easier to understand and remember while directing attention to the evidence that matters.
01 / Decision it should inform
Use motion when time, transformation, relationship, or emphasis carries meaning, then align narration, visual grammar, pace, and accessibility to the audience and decision.
02 / What to watch for
Decorative animation may make a piece feel expensive while competing with the message, obscuring evidence, increasing cognitive load, or failing viewers who need reduced motion.
Related ideas, client examples, and next steps
Carry the change from intent into day-to-day performance.
Continue with the ideas, evidence, and SDI support that are directly relevant to this page. When a link does not add useful context, it is intentionally left out.
Read practical guidance
Why Invest in Custom LearningWhen you think back to the last complex problem you were forced to deal with, how did you try and solve it? The latter approach is exactly how the SDI team engages with custom content.The Digital Age and the Transformation of the Modern LearnerWe live in an age where virtually any piece of information can be found at the tips of our fingers with a swipe, search, and click. This digital accessibility is changing how our brains are wired to find, retain, and ultimately learn new information.
Explore relevant help
See how SDI uses motion to clarify sequence, causality, systems, and change so the visual treatment carries meaning rather than merely adding polish.
Explore motion graphics
Turn the term into a decision
What would “Motion Graphics” change in your organization?
Clara can translate the definition into ownership, evidence, and the next question worth asking without treating the term as a solution.