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Change Management

Effective Change Management Strategies Are Not One Size Fits All

September 15, 20186 min read

SDI Clarity Insight — This article is part of our Knowledge Base, drawing on 20+ years of organizational design and talent development expertise. Browse our L&D Glossary for key terminology.

Organizations managing major change initiatives must develop a deep understanding of employees to ensure successful adoption. Change outcomes depend on employees' "skill and will" to change.

There are two critical areas organizations must assess. First is "The strategic value of the change": Why the change matters to the company and its benefits to teams and roles. Second is "The impact of the change": How significantly and in what ways an employee's job transforms.

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Change management is challenging because "it's emotional and it's personal." Change often confronts employees with the reality that previous approaches are no longer relevant, requiring behavioral and mindset shifts.

Identical changes affect different positions differently. Four scenarios emerge: High value, high impact brings mixed reactions alternating between enthusiasm and frustration. Low value, high impact creates likely significant resistance and pushback. Low value, low impact requires minimal emotional response. High value, low impact identifies potential change leaders who can mentor others.

Organizations must tailor change management strategies based on specific job role impacts. Failing to do so increases resistance, frustration, and anxiety among employees.

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